Voucher Cloud – Mobile Voucher Application Launches

Today, will see the launch of Voucher Cloud within the apple app store.  Its a project I’ve been involved in for a while and it’s fantastic to see the fruits of many, many months of hard work by the team come to fruition.

What is Voucher Cloud?

In short it will give consumers the ability to download digital vouchers onto their mobile phone to redeem at restaurants, cinemas, bars and at their favourite high street stores.  Using GPS technology it will direct you to savings via map or category.

Thousands of outlets will be available on the app on launch including Majestic Wine, Bowlpex, Hotel Chocolat, Perfect Pizza and Dorothy Perkins.

The power of Voucher Cloud, what I’m going to call the paper voucher killer -is it’s direct marketing ability for local and national retailers to add discounts via the online interface and for them to be instantly pushed to consumers who have downloaded the app nationally.

With Voucher Cloud gone are the days of remembering to tear out and indeed bring along a paper voucher, you simply show your mobile to the server and you’ll bag your discount; and the best bit? It’s totally free for the majority of offers.

To aid the transition, a new voucher portal vouchercloud.com will also launch bridging affiliate marketing, the online voucher code, and printable voucher space with that of the future - the mobile.

I’ll keep you updated with progress on the blog; if you’re interested follow the teams progress on twitter.