Woody's Wise Words» Matthew Wood’s Blog, Woody’s Wise Words – Nominations Open for the Affiliate Marketing Awards

Nominations Open for the Affiliate Marketing Awards

Woody — Mon, 08 Feb 2010 10:22:12 +0000

Nominations for the a4uAwards will close on the 19th February, which means you don’t have long to nominate who you think deserves to be short-listed for the 5 community choice awards.

Highly regarded, these awards are decided by the community and therefore mean a great deal to the individuals and companies who win them.

Spending just a few minutes making your nominations now could well make someone’s year!

Community Choice Awards

Community choice (publisher)
Affiliate Marketing Blog of 2010
Publisher’s choice - account manager at a network
Publisher’s choice - affiliate manager (in-house or at an agency)
Publisher’s choice - affiliate network

Don’t forget we also have awards you can enter as an affiliate, agency, advertiser or network. As these are more complex by nature they are judged by a panel from within and outside the industry.

Nominations close 19th February. The deadline for written submissions this year is the 1st March.

Good Luck and make your vote count!

Other blogs about the awards

Lammo

This year we’ll be giving huge amounts of exposure all year round on a4uawards.com and the new to be launched affiliates4u.com.

The emergence of the Maximising Consumer as Voucher Codes usage Surges

Woody — Wed, 19 Aug 2009 11:08:19 +0000

An interesting week for the world of voucher codes it seems. After reading a piece in the Sunday times about Mark Pearson, who has built a £30m personal fortune from his site myvouchercodes, Hitwise have just released some fascinating facts and figures about voucher code usage online - something that Internet Retailing is calling the emergence of the ‘maximising consumer’ - I quite like this as it shows consumers are not just looking for the cheapest price from often biased shopping comparison search engines but taking longer to look around.

This trend will certainly have implications on Affiliate Marketing as more cookies are dropped along a shoppers journey to the basket and adds to the debate on both de-duplication and allocation of commission.

It also rightly does point out that the market is still a little murky, due to some historical and present spammy and rather volitile methods used by some sites to acquire traffic over user experience - something I think Google will take action on at some stage.

Despite the mass of voucher codes sites in existence and I’m talking over 200 - I can see a core handful of companies taking this channel by the horns followed by a number of syndicated and white label offerings and thankfully a total clean up of this internal channel.

Also good news for our wee’ project Restaurant Vouchers though, as the report states that searches for the term have increased by 226.3% over the last 12 months.

Great a4uAwards Spezify Mashup & Deadline Day

Woody — Fri, 15 May 2009 10:36:17 +0000

Today is the deadline for the a4uAwards book of the night, our designer Pete has done a fabulous job once again on putting it together before it goes off to the printers.

For those attending you’ll get one on your table, for everyone else you’ll find it inserted in a future edition of New Media Age.

Deadlines inherently mean that we’re not too far away from our 3rd a4uAwards ceremony and despite the credit crunch I’m excited that we already have well over 400 people attending the most glamorous evening in Affiliate Marketing on the 2nd June in London.

Which brings me to this really neat website - Spezify that Keith pinged me on Messenger earlier today - Really does capture the essence of the awards and infact any theme - it’s great don’t you think?