European Affiliate Marketing is a few years behind America?

Well, I’ve finally booked my flights and I’m all set for Affiliate Summit in Vegas.

This will be the first Affiliate Summit where I’ve chosen to speak and I’m really looking forward to the panel where we’ll be discussing the UK and European Market; specifically ‘CPA Affiliate Marketing Opportunities in Europe’ You’ll find our session poses an intriguing description:

European affiliate marketing is a few years behind America in some areas, but ahead of it in others. This session will provide insight into the growth areas in Europe.

I’ll be alongside:

• Dush Ramachandran, Vice President, Sales Marketing & Business Development, ClickBank (Twitter @DushR) (Moderator)
• Jim Banks, CEO, Unanimis (Twitter @jimbanks)
• Lee Griffin, International Publisher Director, TradeDoubler
• James Little, Head of Affiliates, AffiliateFuture (Twitter @3wdl)
• Matthew Wood, Managing Director & Founder, existem / a4uexpo (Twitter @matthewwood)

Whilst you could say that were were behind in 2003 I can honestly say I don’t think America is ahead in any element of performance based marketing over established European markets such as the UK and Germany with one exception pure CPA / Lead generation.

We are ahead in a LOT of areas i.e the state of data feeds in America for instance is dismal.

What are your thoughts?

This should be an interesting session and I hope to keep our network rep’s James and Lee on their toes too!

There are a number of Brits heading out to Vegas, and if you’re tempted I have a special 20% OFF Affiliate Summit Discount Code I can give you.

Hope to see you there, you know you want to!